One of the lessons of this election has been the illiteracy of many of UKIP’s candidates.
The literature you distribute is one of the ways you reach those you hope to represent. A failure to spell basic information correctly – you know, like the constituency – risks saying to voters ‘I don’t know your area and don’t even care to pretend to know it’. Similarly, if you can’t communicate coherently with your voters, how can they trust you to be able to communicate clearly on their behalf?
Here are some of the finest examples.